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Get Your Company Marketing Video To Go Viral
By admin | May 23, 2009
There are several strategies that you can use for viral video marketing.If you don’t have an brilliant, well thought out strategy, your video will never go “viral”.No matter how brilliant you think that it is.Reaching hundreds of thousands of viewers takes hard work, time and luck.Here are a few tips for you.
Keep it short.A 30 second or so spot is just right. People have short attention spans.If you have a long clip, shorten it. If you use the correct keywords, the other parts will show up in the “related videos” section on YouTube. So, you don’t have to focus on getting ther whole story told.People will look at it, if they have interest in it.
Post all videos that you have together. The more videos that you have out there, the more likely you are to get a click-thru to your website, which is of course the ultimate goal of viral video marketing.
Try to avoid making an obvious or outright advertisement.People will never share your videos with their friends if it looks like an advertisement. Once you get their business, you can use newsletters or other e-mails to bring in their friends. Right now, your goal is to get viewers.
If people see a thumbnail of your video, the key step is to get them to push “play”. You can do that by using a funny or shocking headline, something that spikes their curiosity.
Viral video marketing works best if “you” have a lot of friends.If you don’t have a Facebook profile and a My Space account, get one.Join clubs or groups.Gather friends. Whenever you have new videos, you share it with all of them.Your list can be made up of your friends and your customers.
This is why it is so important. There are so many millions of people that have these types of accounts.Each one of them may have a few hundred close friends. When they find something interesting, funny or cute, they will often share it with their entire list of friends, who then share it with their entire list of friends.When you are listed there, you can literally reach hundreds of thousands of people in a very short time.
This all takes time and effort, that’s why there are companies that will do your viral video marketing for you. They have made a business out of increasing your business.Make the process easy on yourself?
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