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Best Suggestions for Registering a Domain Name
By admin | August 1, 2009
A crucial building block in setting up a website is the registration of a domain name. Whether you are a butcher, baker, or candlestick maker, or if you want to start up a website to advertise your garage band, the entire undertaking begins with the registration of your domain name.
The next logical question you might ask- “What is the best domain name choice?”. Well it depends. For example, if you are someone who wants to build a website devoted to your hobby, then your choice of a domain name really doesn’t matter. What’s the difference? Most likely in that case you’re not looking for lots of traffic, you’re really only targeting friends and family, to let them know about the latest goings on. You could pick something really obscure, something unique to you and your family, from the sublime to the ridiculous, and it won’t matter because you are not necessarily looking for great amounts of traffic to your site.
The point is that in a case like this, there is no real concern with getting a lot of visitors to the website other than friends and family and coworkers, so there is no real harm in naming the website ANYTHING, because you will be giving out the website address to a select few people. BUT……
What if the website is for business? What if you want it to attract attention?
The simple answer is, it pays to have a domain name that drives traffic to your company name and website. Put some thought into how people search. For example, if your company sells insurance or doughnuts or bowling pins or toilet bowls, find a way to incorporate WHAT YOU DO in the website domain name. If you can, get your domain name exactly the same as your business, that is your best bet. Failing that, at least try to put the category of your business into the name. For example, an antiques website should have a domain name like antiques.com or bobsantiques.com, something that immediately associates the domain name with the theme of the site. It’s all about branding, and making a lasting impression on the target audience or customers.
You need to search the WhoIs database to find a domain name that has not already been registered. For your convenience in searching, I have conveniently placed a domain name search engine on StartYourWebsiteToday.com for this very purpose. After searching for the domain name, the results given will instantly show whether or not the domain name is available, and if so, give you the option to immediately register it. If it’s not available, several alternative domain names will be proposed, to help you fine tune your search, or possibly giving you an acceptable alternative domain name to register instead.
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